Belma Kapetanovic

GP&J Baker

I worked with the luxury fabric house GP&J Baker to develop a responsive template for their monthly email newsletters. I designed and coded interchangeable blocks for different types of content including colour/trend stories, an interior design project spotlight, product features, event announcements and special offers. These content types formed the basis for the brand’s monthly newsletters and could be updated and modified by their in-house team as needed. An editorial style with an emphasis on beautiful imagery was chosen to reflect the luxury, heritage qualities of the brand.